The UK’s Advertising Standards Authority has found that Square-Enix, the makers of the popular sci-fi game Final Fantasy XIII had misled video gamers by not using images from the Xbox 360 but from its arch rival, the PlayStation 3.
…In their defence, Square Enix said that the ad did not feature game play footage of images derived from a particular console, but rather contained full motion video (FMV) cut scenes . They have however admitted that the images used were from the Sony PlayStation to allow advertisers to capture the FMV footage for the advert .
Experts have warned that the ruling which declares that PS3 games have a higher quality than Xbox titles could have a major impact on the multi-million pound gaming industry.
By Steve Finchley posted August 18, 2010 10:50 AM with 2,065 views…
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Xbox 360 Ad Banned for Using Higher Resolution PS3 Footage
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